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- ATTRACTION look up translate image
- Any visitor service or product which tourists would enjoy visiting or using. An attraction may not be an "attractor" but can still be an attraction. To be considered an attraction, a product must be: a. Findable (clearly located on maps and street addresses, and directions provided). If tourists can't find the facility, it is not a tourist attraction.
- ATTRACTOR look up translate image
- A significant tourist attraction, which compels visitation. The primary "must sees" in an area. The top reasons a tourist would choose to visit this area.
- BACK TO BACK look up translate image
- A term used to describe tours operating on a consistent, continuing basis. For instance, a motorcoach arriving in a city from a cross-country tour may conclude the first tour upon arrival, then transport a second group back along the same route to the origination city of the first tour
- BED AND BREAKFAST (B&B) look up translate image
- Overnight accommodations usually in a private home or boarding house, often with a full American-style or Continental breakfast included in one rate.
- BELL CAPTAIN look up translate image
- The person in charge of luggage at a hotel.
- BENCHMARKING look up translate image
- The process of comparing performance and processes within an industry to assess relative position against either a set industry standard or against those who are "best in class" (Synergy, 2000).
- BEST PRACTICE(S) look up translate image
- Used to designate highest quality, excellence, or superior practices in a particular field by a tourism operator.
- BLOCK look up translate image
- A number of rooms, seats, or space reserved in advance, usually by wholesalers, tour operators, or receptive operators who intend to sell them as components of tour packages.
- BOOKING FORM look up translate image
- A document which purchasers of tours must complete to give the operator full particulars about who is buying the tour. It states exactly what is being purchased (including options) and must be signed as acknowledgment that the liability clause has been read and understood.
- BPA look up translate image
- Blanket Purchase Agreement. These are agreements with vendors that allow buyers to make repetitive types of purchases over a period of time with a summarized bill sent by the vendor once a month.
- BREAK-EVEN POINT (BEP) look up translate image
- The point at which revenues and expenses are the same. For example, the BEP is the number of products (or seats, cabins, tickets, etc.) that must be sold for a company to break even. The BEP is calculated as fixed costs divided by the selling price less variable costs. See reasonable number.
- BREAK-EVEN PRICING look up translate image
- Pricing a product based on a forecast of the break-even point and the cost of achieving the break-even point.
- BREAKAGE look up translate image
- Expenses budgeted for a tour but not used or expended, thus resulting in additional profit to the tour operator. Examples include meals budgeted but not consumed, currency fluctuations in favor of the tour operator, or the tour selling to much larger numbers of passengers than expected.
- BUDGETED BALANCE SHEET look up translate image
- A budget that measures total assets and liabilities.
- BUDGETED INCOME STATEMENT look up translate image
- A budget that tracks revenues and expenses. Also called the profit and loss statement.
- CARRIER look up translate image
- A company that provides transportation services, such as motorcoach companies, airlines, cruise lines, and rental car agencies.
- CARRYING CAPACITY look up translate image
- Carrying capacity refers to the number of visitors that can adequately be accommodated with existing infrastructure including lodging, dining, public bathrooms, roads, parking, etc.
- CERTIFICATION look up translate image
- A voluntary procedure that assesses, monitors, and gives written assurance that a business, product, process, service, or management system conforms to specific requirements.
- CHAIN-RATIO METHOD look up translate image
- A method for forecasting market demand by multiplying a base market figure by a series of consumption constraints.
- CHAMBER OF COMMERCE look up translate image
- A DMO that operates at the local level and is comprised of businesses that are not necessarily associated with the tourism industry.
- CHARTER look up translate image
- To hire the exclusive use of any aircraft, motorcoach, or other vehicle.Community is people living in one place, district, state, or country (NEAP, 2000).
- CONFIDENTIAL TARIFF look up translate image
- A schedule of wholesale rates distributed in confidence to travel wholesalers and travel agents.
- CONSOLIDATOR look up translate image
- A person or company which forms groups to travel on air charters or at group fares on scheduled flights to increase sales, earn override commissions or reduce the possibility of tour cancellations.
- CONSUMER SHOW look up translate image
- A product showcase for the general public. Differs from a "trade show" as a trade show generally targets industry professionals.
- CONVERSION look up translate image
- Getting "heads in beds" or otherwise closing the sale. Differs from "hospitality." Hospitality is being warm, friendly and helpful. Conversion is active selling.
- COOPERATIVE AGREEMENT look up translate image
- A cooperative agreement is a written legal instrument reflecting a relationship between a Federal agency and a state or local government, tribal government, or other non-federal recipient in which the principle purpose is to transfer money, property, services, or anything of value to the state or local government or other recipient to stimulate or support a public purpose authorized by federal statute. Substantial involvement is anticipated between the federal agency and the recipient during performance of the contemplated activity.
- CULTURAL TOURISM look up translate image
- Travel for the purpose of learning about cultures or aspects of cultures (NEAP, 2000).
- CULTURE look up translate image
- The sum total of ways of living by a group of human beings that is transmitted from one generation to another (NEAP, 2000).
- CVB look up translate image
- Convention and Visitors Bureau. (See also DMO).
- DAY RATE look up translate image
- Also called a day room. A reduced rate granted for the use of a guest room during the daytime, not overnight occupancy. Usually provided on a tour when a very late-night departure is scheduled.
- DAY TOUR look up translate image
- An escorted or unescorted tour that lasts less than 24 hours and usually departs and returns on the same day. See sightseeing tour.
- DEADHEADING look up translate image
- Making a trip or a segment of a trip without passengers, such as driving an empty.motorcoach somewhere.
- DEGRADATION look up translate image
- Any decline in the quality of natural or cultural resources, or the viability of ecosystems that is caused directly or indirectly by humans (NEAP, 2000).
- DEMAND GENERATORS look up translate image
- Strategies and programs developed by DMOs and suppliers to generate destination demand. Examples include festivals, events, cultural tours, and consumer promotion.
- DEMANDS look up translate image
- A consumer's wants backed by the ability to purchase.
- DEMOGRAPHICS look up translate image
- Population measures, such as age, gender, income, education, race/ethnicity, religion, marital status, household size, and occupation.
- DEPARTURE POINT look up translate image
- The location or destination from which a tour officially begins.
- DEPARTURE TAX look up translate image
- Fee collected from a traveler by the host country at the time of departure.
- DEPOSIT look up translate image
- An advance payment required to obtain and confirm space.
- DEPOSIT POLICY look up translate image
- A specified amount or a percentage of the total bill due on a specified date prior to arrival.
- DESCRIPTIVE RESEARCH look up translate image
- A form of marketing research that is used to provide detailed answers about customer markets.
- DESTINATION look up translate image
- The geographic place to which a traveler is going.
- DESTINATION ALLIANCE look up translate image
- A DMO that operates as a for-profit association of select suppliers who form a paid membership network to promote their services to travelers.
- DESTINATION MANAGEMENT COMPANY (DMC) look up translate image
- A for-profit company that operates similar to a CVB by providing planning and execution services for the convention and meeting market.
- DESTINATION MARKETING ORGANIZATION (DMO) look up translate image
- A company or other entity involved in the business of increasing tourism to a destination or improving its public image.
- DIRECT FLIGHT look up translate image
- A flight that stops one or more times on the way to a destination, but does not require travelers to change planes.
- DIRECT MARKETING look up translate image
- Sales and marketing communication that feature direct interaction between a company and its customers without any distribution intermediaries.
- DIRECTORS look up translate image
- An industry council of the Travel Industry Association of America www.tourstates.com
- DISTANCE LEARNING look up translate image
- Any activity in which the learner participates in a resource education experience from a location remote from the resource in question and without the personal presence of a agency representative, i.e. internet, interactive CD teleconferencing.
- DMC (DESTINATION MANAGEMENT COMPANY) look up translate image
- A local company that handles arrangements for tours, meetings, transportation, etc. for groups originating elsewhere.
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2011-05-16 06:00:47 |
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